Targeting the right keywords is the foundation of SEO. Here's how to find them.
**Google Keyword Planner** (free with Ads account)**Ubersuggest** (free limited)**Ahrefs/Semrush** (paid, powerful)**Google Autocomplete** – start typing and see suggestions**AnswerThePublic** – question‑based keywords**Modifier**: "in Shimla", "near Manali", "Himachal Pradesh".**Service + location**: "web developer Dharamshala", "catering in Kangra".**Questions**: "best time to visit Manali", "where to stay in Dharamshala".**"Near me"** – optimise for local intent.See what keywords your competitors rank for. Look for gaps.
"budget friendly hotels in Manali for families""organic Kangra tea online shopping"[ShivAppHub](/contact) provides in‑depth keyword research for your business.